There are very few change-agents on the planet who have motivated more people in more places than Roger Brooks, CSP, has in the travel industry. Over the past 30 years Roger, as a tourism speaker and expert, has helped thousands of people transform ordinary places, businesses, and attractions into incredibly successful destinations.
One of the most recognized and frequently quoted experts in the travel industry, Roger inspires and empowers audiences around the world to achieve their highest aspirations. He is extraordinarily dynamic. He’s also very funny, combining humorous video clips and fascinating real-life stories, while providing steps, rules and ingredients – bottom line solutions – that every audience member can implement today to make a positive difference tomorrow.
Roger began his career in the concert industry providing tour management services for international recording artists including The Eagles, Fleetwood Mac, Chicago, Earth Wind and Fire, and others, culminating in the famous Saturday Night Fever Tour with the Bee Gees.
From there he spent ten years assisting in the development and marketing of acclaimed destination resorts including Whistler Resort in British Columbia; Harbour Town on Hilton Head Island, South Carolina; Sunriver Resort in Central Oregon, and several others.
Roger has since worked with nearly a thousand communities, as well as many states, provinces, national parks, and countries in their community branding, tourism & downtown development and destination marketing efforts. And beyond the public sector, Roger has worked with trade associations and businesses in the lodging, retail, and restaurant industries as well as attractions, tour operators and providers, marketing agencies, and the travel media. He is the go-to expert for anyone with ties to the travel industry or in downtown development where most travel spending takes place.
Jane brought her expertise in writing, research, communications and finance to Roger Brooks International more than twenty years ago. She has a passion for economic development, particularly for small communities, and enjoys seeing how Roger's efforts can make such a difference. As Roger's writing director, Jane is responsible for putting the brilliant ideas of the team down on paper. She also handles much of the research and development of the community branding plans and community assessment reports produced by Roger Brooks International, frequently traveling with Roger on assignments.
Jane has managed successful marketing programs over the years, including a $2 million advertising program for a major Northwest destination resort, a program for a large county in Washington State, as well as others. Before joining Roger and his team, Jane enjoyed many years in mortgage banking and bank operations, but her primary love has always been writing.
Jane completed her first novel, which is a paranormal thriller. She also enjoys writing short stories and poetry for special occasions.
With three full-grown children and three grandchildren, Jane is kept happily busy in her free time. She also enjoys running – recently completing the Walt Disney World Princess Half-Marathon in Orlando with her daughter Claire. Travel is another favorite activity – whether for business or pleasure. Scuba diving in the Caribbean, sipping wine in Italy, walking through archaeological digs in Israel, swimming off the shores of Crete, catching the tube in London, and watching the snowfall in Stockholm’s Gamla Stan, have all given Jane some of her best memories and lessons for successful destinations in her work with communities.
Natalie came to Roger Brooks International with over a decade of education and experience in Business Management and Hospitality Management. She loves sharing her enthusiasm with others, which comes in handy as she assists communities become thriving destinations.
Natalie’s love for the Hospitality industry started as a College Program participant with Walt Disney World. She credits those 9 months of her life, to her love of helping others.
It is safe to assume, that if it is a Saturday in September through December, you can probably find her watching NCAA Football with her mom and siblings. When it isn’t college football season, or when her teams are frustrating her, you will often find her at her beloved Disney or exploring Arizona with family and friends.
John Kelsh has a lifelong passion for travel, tourism and helping destinations “Get on the map.”
John’s long and varied experience has cross-trained him in important disciplines needed for successful development and promotion of destinations – research, marketing and advertising, destination planning, and economics. John was the first student intern with the United States Travel Service at the Department of Commerce in Washington, D.C. He organized and managed the Hawaii State Tourism Office for four years and designed Hawaii’s first comprehensive statewide tourism development plan while still in his twenties. Later, John was advertising supervisor for several iconic destinations, including Hawaii, Maui, Alaska, Samoa and Fiji, and was an early marketing consultant to the People’s Republic of China. John developed an early interest in market research, designing groundbreaking travel research for the State of Hawaii, the State of Alaska, and the Australian Tourist Commission.
He has broad experience in cruise marketing, and cruise destination development and has consulted with three major cruise lines.
John has worked with Roger Brooks on many projects over the past 10 years, during which time he contributed to the development of branding, product and marketing plans for Ottawa, Illinois; Rapid City, South Dakota; Battle Creek, Michigan; Conroe, Salado and Marshall, Texas; Rock Springs, Wyoming; Moses Lake, Washington; Pittsburg, Turlock and Stockton, California; Pendleton, Oregon; Enumclaw, Monroe and Mason County, Washington. John received his Bachelor of Science degree in Transportation, Travel and Tourism at Niagara University and a Master’s in Business Administration at the University of Hawaii. John has been a speaker on variety of destination subjects in Asia, the U.S. and the Pacific Basin, and has taught at the School of Travel Industry Management, University of Hawaii.
Jennifer brings a background of more than 15 years in various facets of the travel industry to her position, including working for three major cruise lines. Her education and skill sets include writing, editing, public relations and desktop publishing. She has a passion for global travel that can be confirmed by personal trips taken to the Italian wine country, French coast, the Alaskan wilderness, scenic Switzerland and exotic Dubai.
Jennifer enjoys taking on writing projects of all kinds, as well as coordinating the efforts of multiple talents. In her free time she takes photos and creates reviews for her beauty blog, keeps in touch with friends and family, as well as enjoys evenings at the symphony with her husband.