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Dec 19, 20221 min read
Front and Center Marketing
If you want increased visitation, you must ask yourself this very question. Why would I make a special trip to you if I can do the same...
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Nov 28, 20221 min read
Say NO to focus groups!
Don't get me started. Nothing is more frustrating than seeing the use of focus groups. In order to make everyone happy and to reach a...
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Nov 21, 20221 min read
Promote the activity, not the amenity
Rivers, lakes, beaches, trails, parks, and scenic vistas are all amenities. What makes them an attraction are the activities tied to...
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Nov 7, 20221 min read
Tourism and Economic Development
Tourism is the purest form of economic development. People come, spend money, then go home. And if they like what they experienced,...
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Oct 31, 20221 min read
Do you promote EVERYTHING?
We all want to promote EVERYTHING we have to offer. And we all have a desire to make everyone happy. But in a time when we are hit with...
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Sep 12, 20223 min read
Springdale, Utah and Zion National Park
An amazing destination in Southern Utah. Here's what you need to know: - Why Springdale? - Time needed to have a great experience - Zion...
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Aug 1, 20222 min read
Kaleidoscopes in Jerome, Arizona
Hi there, I’m Roger Brooks we recently visited the world’s largest kaleidoscope store in none other than Jerome, Arizona. To start things...
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Jul 25, 20221 min read
Rosebud, Alberta - Prepare to be Amazed!
Prepare to be amazed. After visiting and working in more than 2,000 cities and towns around the world, not much surprises me anymore. For...
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Jul 18, 20226 min read
VIDEO - How to pack for a two-week trip without checking a bag
Now that travel has reopened, the travel bug has hit so many, but with checked bag fees having increased, check out the perfect way to...
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May 12, 20221 min read
Leakage: Locally earned money spent elsewhere
Nearly every community has some form of leakage. When you go on vacation (other than a staycation) you are taking money you earned...
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Roger Brooks
Jul 2, 20191 min read
VIDEO: Royal Tyrrell Museum in Drumheller, Alberta
Over the years I have visited thousands of museums, and rarely does one grab my attention as much as the Royal Tyrrell Museum, located in...
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Roger Brooks
Mar 29, 20193 min read
My Five Favorite Travel Apps
I travel between 200 and 250 days a year, and I can’t tell you where I’d be without my five favorite travel apps that I think every...
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Roger Brooks
Mar 27, 20191 min read
VIDEO - The Best Travel Toiletry Kit and the Only One You'll Ever Need
I have purchased more than 100 toiletry kits over the years, and if you go to your local Goodwill store, you’ll probably find a few of...
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Roger Brooks
Mar 25, 20191 min read
VIDEO - A Cool Way to Bring Toothpaste for Your Next Trip
If you don’t like checking a bag when you fly, your liquids must be in containers of three ounces or less, and they all need to fit...
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Roger Brooks
Jan 10, 20191 min read
VIDEO - The Best Solution for Packing Oodles of Cords and Cables in Your Carry-On Bag
There’s USB Micro, USB Mini, Lightning, USB3, USB2, USB-C and, of course, you probably use just about all of them. You also need to...
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